It is more than just a seasonal hype, the white sneaker. Last September at Stockholm Fashion Week they could been seen quite frequently but now, with the sneakers trend on the catwalks, they are everywhere.
If they would be a stock I would predict the trend just started to hit off, got a push upwards by the fashion shows and will reach it’s peak around the end of summer/begin autumn. The downfall might not come as fast you can change back into your heels, realizing how much you missed them but also how slow you get going. Sneakers are more than just a trend. There is also this other thing on the side, the luxury sneakers market which seems to become a big thing in the future. The fact is people want comfort, glamor and luxury all in one if possible. Here some pics I collected from Pinterest on how to wear the very white foot fashion.